Book Strategic Cost Management - John K. Shank

Strategic Cost Management
Strategic Cost Management

formato 16 x 23 cm . capa dura com sobrecapa . The New Tool for Competitive Advantage - In this book, Shank and Govindarajan demonstrate how strategic cost management - an analytical framework which relates meaningful accounting information to a firm's business strategy - is changing accounting practices in leading companies. Using case studies, including Ciba-Geigy, Ford, Motorola and Texas Instruments, they show how the tools of strategic cost management - value chain analysis, strategic positioning analysis and cost driver analysis - provide a sustainable competitive advantage over companies whose cost systems are in disarray... E2 G4 Piso4 +N5

ISBN: 0029126517


Código de Barras: 9780029126516


Origem: Importado


Idioma: Inglês


Categoria: Livros


Autor: John K. Shank


Título: Strategic Cost Management


Editora: Simon and Schuster


Ano: 1993


Assunto: Administração


Páginas: 271


Peso: 600 gramas


Conservação: Produto Usado



Descrição

formato 16 x 23 cm . capa dura com sobrecapa . The New Tool for Competitive Advantage - In this book, Shank and Govindarajan demonstrate how strategic cost management - an analytical framework which relates meaningful accounting information to a firm's business strategy - is changing accounting practices in leading companies. Using case studies, including Ciba-Geigy, Ford, Motorola and Texas Instruments, they show how the tools of strategic cost management - value chain analysis, strategic positioning analysis and cost driver analysis - provide a sustainable competitive advantage over companies whose cost systems are in disarray... E2 G4 Piso4 +N5

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